First Impressions: 5 Ways to Optimize Your Reception Desk
When new customers visit your business, their experience at the front reception desk will often be their first impression of your brand. Depending on your business, visitors to the office may spend anywhere from 5 to 30 minutes in your waiting area.
When new visitors have a positive experience at reception, they’re more likely to come back again. Looking to optimize your reception desk and wow your visitors? Here are 5 tips to help you do just that.
Use Warm, Natural Lighting
Harsh fluorescent lighting can make visitors feel uneasy or on edge. Natural lighting and light fixtures with warm tones will help everyone in your reception area, including reception staff, feel much more at home and relaxed.
If you have windows, make sure to take advantage of the natural light coming through. If you don’t have a way to bring in natural light, warm light fixtures can still help to put everyone in your reception area in a better mood.
Don’t Sacrifice Comfort for Aesthetics
A big mistake that companies make when designing their reception area is to choose seating options– and even reception desks and chairs — that fit a certain style, but aren’t actually comfortable for those who use them.
A clear design theme is important in your reception area, but if your visitors aren’t comfortable in your seating, it can leave them with a negative impression of your services. Try out various seating options and arrangements first to make sure they’re comfortable.
Provide Free WiFi
In today’s connected world, many people regularly check their social media accounts or work from their phones or tablets. With free WiFi, your visitors will be able to surf the web while waiting in your seating area, making the time go by much faster and improving their overall experience.
Decorate with Plants
Plants are proven to help people feel calmer and more at peace. Not only will more plant fixtures near your reception desk soothe your visitors, but they’ll also boost the aesthetic value of your office exponentially.
Add plants throughout your space on end tables. As an added bonus, tables can give visitors a chance to pick up literature about your company or take a business card while they wait.
Impatient visitors are likely to become even more frustrated by their wait time if they’re hungry or thirsty. Improve their experience by offering cold water, small snacks, and other refreshments at your reception desk.
Want to learn more about optimizing your reception space? Contact the team at Office Furniture Direct for more ideas!